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Thinking big doesn’t just mean imagining the many 0’s you’ll see at exit

Writer's picture: Tony TrajceskiTony Trajceski

It’s about understanding the structure your business and team will need to achieve that success.


By mapping out your ideal structure and working backwards, you can set intentional milestones that align with your revenue, profitability and capability-building goals. 


This ensures that as your business grows, you’re not just chasing numbers but building a foundation that scales sustainably.


So, where do you start?


🎯 Define Your Destination: Visualise what success looks like at its peak. What size is your team? What capabilities does your business have? What revenue, profit and market impact do you want to achieve?


🎯 Work Backwards: Break down that vision into stages. What does your structure look like at 50%, 25%, or even 10% of that goal? Set clear markers for when you’ll need to hire, innovate or expand.


🎯 Set Milestones: Align these stages with revenue and profitability targets. Think of these as check-ins to validate that your growth is sustainable and your structure remains fit for purpose.


🎯 Prioritise Knowledge: Invest in building the skills and capabilities your team will need at each stage. Remember, scaling isn’t just about adding headcount, it’s about levelling up your people.


If this feels daunting, don’t worry, it’s not about doing everything at once. It’s about taking deliberate steps, building confidence in your decisions and positioning yourself for sustainable growth.


Need help creating this roadmap? Let’s connect. I’d love to explore how we can align your business goals with a structure that supports your vision for the future. 


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